AssetFlo Inc.

Brampton, Canada
Elie Makhoul, CEO
Which of the following best describes your company?
Small- or medium-sized company

Type of company (check all applicable)
  • Hardware
  • Health Tech
  • Software

If other, please specify
Sensors and Location platform for warehousing and manufacturing

Area of Specialization
  • Cleantech
  • Contact Tracing
  • Internet of Things (IoT)
  • Supply Chain and Logistics

If other, please specify

Do you have a need for / interest in hiring a coop/intern student?
Yes, in the Fall

Describe your company's current technology and solutions
AssetFlo Inc. is an Ontario based startup building the next generation of location platforms to help distribution centers and factories increase their efficiencies and capacities with process automation simplified by smart location sensors that works anywhere.

These businesses are under pressure to compete with the Chinese manufacturing or meet outpacing demands. They need constant visibility on all their parts anywhere in order to achieve such level of optimization and meet demands outpacing their capacities. Businesses that are not able to quickly adapt will most likely face absolution in this decade.

While location is considered as the most critical capability for such evolution, yet emerging technologies aimed at solving this problem are still premature and lagging to support such transformation. None works well indoor and outdoor. And majority of indoor technologies lacks critical capability such as elevation, scalability or are expensive for mass rollout.

Assetflo provides these businesses with accurate locations technology that works anywhere. We built a distributed Real-Time-Location-System (RTLS) that delivers sub meter accuracy in three directions and works on the device the cloud. We also provide them with an adaptive IoT device that supports multiple networks and use cases enabling always-on location and sensing anywhere.

Our product enables businesses to increase visibility on all assets with shelf level accuracy, eliminate chock points and improve the flow through their facilities.
We deliver these capabilities at the lowest cost of ownership using a context aware localization engine with AI driven automation for different use cases.

Unlike competing product, our patented RTLS technology works indoor and outdoor and consumes minimal power to run on low powered devices for delivering high accuracy with the lowest cost of infrastructure. Its unique context sensing for the environment along its patented zero configuration eliminates dependency on infrastructure and complex deployment.

Our technology and localization algorithms have already been adopted by the leader of location technology to provide the last mile of tracking and advanced indoor safety such as contact tracing and accident avoidance.

We are 1-year-old funded company, supported and funded by the global leader in this space Geotab.
We completed in March a Beta product and started multiple trials since then.
We recently signed a strategic license agreement for a COVID-19 device to help businesses operate safely and already generating revenue out of a global opportunity.

Our product is sold as a SaaS on a per device model through resellers, and we have an active pipeline of $2.9 Millions ARR from $850Millions total addressable market in North America in a $27Billions global market.

Are you aware of any current government challenges or opportunities that would be addressed by using your technology solution? Or a future need you can identify?

As the COVID crisis continues, please describe specific opportunities where your technology might support Canadian needs / government needs
We recently signed a strategic license agreement with the leader in location technology to embed our technology on their wearable device to provide a COVID-19 social distancing device. This solution help businesses convert their places into safer environments and reliably measure the exposure risk of their employees and facilities. It provides employee a varying level of reminders to maintain social distancing down to room density measures.

Additionally, our always-on location devices can be used to track different equipment during this situation. It will help agencies track any of their important assets or resources with full visibility on its allocation and utilization.

Do you have any final reflections or comments?